S2 E7 Divide and Conquer

Divide and Conquer Your Audience Divide and Conquer your audience, clients, and customers. That means give them a category or segment to claim and hold on to. People will divide into groups over the slightest things and then place great value on the label. Offer labels or different groups of customers if possible, if not…

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How to Make a Membership Website

How to Make Membership Websites

If you are considering starting a membership website, you need to know step by step how to make a membership website. Generally, people have no idea about a membership website or feel that it is a tough job.

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S2 E3 Understanding the Three Types Of Buyers

Understanding the Three Types of Buyers In this episode, we go over the three types of buyers. Neuroscientists have discovered that people “spend till it hurts” and can be categorized into different types. The three types are separated by their pain level when it comes to spending money. Spendthrifts are the buyers/spenders with the highest…

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S2 Give Your Customers a Label

Give Your Customers a Label Be sure to give your customers a label. Be sure it contains a powerful word that will make them more likely to feel an invisible pressure to live up to the label.  Labeling and calling people “Active Listeners” will psychologically make them more likely to be active listeners. We like…

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S2 Be Sure to Have a Minimum Offer

Always Have a Minimum Offer It is imperative to have a minimum offer for customers. Here’s why. When people have to spend any amount of time thinking about something it can create “action paralysis” causing them to shut down and not make a decision, they may even put it off and never actually make it. …

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22 Easy Ways to Make Money

Easiest Ways To Make Money Fast

Looking for easy ways to make money fast? To live a financially free life, it is very important to handle your finances effectively. Most people in your life will emphasize cutting back on your expenses. There is no doubt that it is a good approach; however, to meet all your financial challenges, you will need an extra income source.

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