Posts Tagged ‘podcast episode’
S2 E4 Be Transparent with Strategic Mistakes
Respect is earned when things are not easy. Customers value honesty when it come to businesses making mistakes.
Read MoreS2 E3 Understanding the Three Types Of Buyers
Understanding the Three Types of Buyers In this episode, we go over the three types of buyers. Neuroscientists have discovered that people “spend till it hurts” and can be categorized into different types. The three types are separated by their pain level when it comes to spending money. Spendthrifts are the buyers/spenders with the highest…
Read MoreS2 Give Your Customers a Label
Give Your Customers a Label Be sure to give your customers a label. Be sure it contains a powerful word that will make them more likely to feel an invisible pressure to live up to the label. Labeling and calling people “Active Listeners” will psychologically make them more likely to be active listeners. We like…
Read MoreWeek Ending 14-Expectancy Theory
Expectancy Theory is a powerful way to get people to act in their best interest even if it is inconvenient for them.
Read MoreWeek 13 Ending-Intrinsic and Extrinsic Motivation
Intrinsic and Extrinsic Motivation in Use Today w are discussing the differences and often misunderstood intrinsic and extrinsic motivation. Many people believe that they are motivated by money, this is a misconception. Money is only a means to an end. It is a tool for getting what people really want and motivates them. Money is…
Read MoreWeek 12 Ending-Information Gap Theory
Welcome to the 12th week of the Podcast. This week we talk about the Information Gap Theory. Developed by George Loewenstein in the early 1990s, this theory suggests that people will have a desire to fill in a gap in the knowledge between the information they have and the information they find out they are…
Read MoreWeek 7 Ending-Consistency and Commitment
In this episode, I go over how the seventh week in business went and ended and I talk about the psychology secret of consistency and commitment. The week ended with a bit more organic traffic (I’m up to 6 this week), but nothing to get overly excited about yet. I worked on writing keyword-rich articles…
Read MorePodcast Number 1-Introduction
This is the very first episode for the Grow an Online Business Podcast. This is the description and introduction to the podcast and the reason for creating it. It is a bumpy ride, but I have to start somewhere, at least it seems that I can only get better next time.
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